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Playbook
Advanced~80m total

Total Rewards

Beyond comp and equity — benefits design, leave policy, wellness ROI, geographic pay, and sales compensation plans built by experienced reward teams.

For: HR leaders, comp & benefits, founders building their first reward stack

Intermediate16 min

Benefits Design: The Total Rewards Lever Most HR Teams Underuse

How HR leaders design a benefits package that signals values, controls cost, and survives a 3x headcount jump — using the WorldatWork Total Rewards model and…

Intermediate15 min

Leave Policy Design: Why Unlimited PTO Backfires and What Actually Works

A theory-grounded look at leave design — statutory floors, accrual vs. open, parental and caregiver leave, sabbaticals — and why 'unlimited' policies often…

Intermediate14 min

Wellness Program ROI: Past the Step-Counting Phase

An honest framework for measuring whether a corporate wellness program actually earns its budget — what the academic literature really says, what to measure…

Advanced16 min

Geographic Pay Strategy: The Hardest Comp Decision of the Decade

Single-market, tiered-by-cost-of-labor, location-agnostic — the three doctrines on geographic pay, with the trade-offs HR leaders are wrestling with as remote…

Advanced17 min

Sales Compensation Plans: The Most Behaviorally-Charged Pay System in the Company

Why sales comp is its own discipline — quota setting, OTE design, accelerators, clawbacks, and the behavioral traps that turn comp plans into anti-incentives.

Beginner7 min

Total rewards 101: pay is part of it; here's the rest

Total rewards is what employees get for working at your company — beyond just base salary. Here's the beginner's tour: the five buckets, what each costs, and…

Beginner8 min

Benefits basics 101: what to offer, what to skip, and why employees actually care

Benefits are where small companies can punch above their weight. Here's a beginner's tour — the must-haves, the should-haves, and the perks that look good in…

Advanced10 min

Agency theory & tournament theory — the economics under your comp design

Jensen & Meckling's agency theory (1976) and Lazear & Rosen's tournament theory (1981) are the two economic frameworks that explain why we pay executives the…